Hello Kitty

A red bow, no mouth, half a century of cult status: Hello Kitty merchandise has proven since 1974 that world fame doesn't need a single word. From plush figures to mugs to little pouches, here you'll find officially licensed Sanrio goods for anyone who doesn't need to look up "kawaii" anymore.

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  • Hello Kitty and Friends - My Melody 3D Cushion

    Hello Kitty and Friends - My Melody 3D Cushion

    284,00 kr
  • Hello Kitty - Kuromi Silicone Wallet

    Hello Kitty - Kuromi Silicone Wallet

    Sale price  89,00 kr Regular price 148,00 kr (40% saved)
  • Sanrio - Hello Kitty and Friends Funko Bitty Pop 4-Pack Figure Set Series 1

    Sanrio - Hello Kitty and Friends Funko Bitty Pop 4-Pack Figure Set Series 1

    227,00 kr
  • Sanrio - Hello Kitty Mini Backpack

    Sanrio - Hello Kitty Mini Backpack

    909,00 kr
  • Sanrio - Pochacco with Ice Cream Hello Kitty and Friends Funko Pop Figure

    Sanrio - Pochacco with Ice Cream Hello Kitty and Friends Funko Pop Figure

    182,00 kr
  • Hello Kitty & Friends - Keroppi K-Pop Funko Pop! Figure

    Hello Kitty & Friends - Keroppi K-Pop Funko Pop! Figure

    182,00 kr
  • Sanrio - Cinnamoroll Cafe Funko Bitty Pop Town Diorama

    Sanrio - Cinnamoroll Cafe Funko Bitty Pop Town Diorama

    148,00 kr
  • Hello Kitty & Friends - My Melody Icon Table Lamp

    Hello Kitty & Friends - My Melody Icon Table Lamp

    170,00 kr
  • Hello Kitty and Friends - My Melody Funko Pop! Figure

    Hello Kitty and Friends - My Melody Funko Pop! Figure

    182,00 kr
  • Sanrio - Hello Kitty and Friends Funko Bitty Pop 4-Figure Set Series 2

    Sanrio - Hello Kitty and Friends Funko Bitty Pop 4-Figure Set Series 2

    227,00 kr
  • Sanrio - Cinnamoroll Ballpoint Pen with Pom Pom

    Sanrio - Cinnamoroll Ballpoint Pen with Pom Pom

    Sale price  68,00 kr Regular price 114,00 kr (40% saved)
  • Sanrio - My Melody and Kuromi Mini Backpack

    Sanrio - My Melody and Kuromi Mini Backpack

    909,00 kr
  • Hello Kitty - Pompompurin Bag

    Hello Kitty - Pompompurin Bag

    114,00 kr
  • Hello Kitty & Friends - My Melody Pins Set of 6

    Hello Kitty & Friends - My Melody Pins Set of 6

    91,00 kr
  • Sanrio - My Melody Ballpoint Pen with Bobblehead Figurine

    Sanrio - My Melody Ballpoint Pen with Bobblehead Figurine

    114,00 kr
  • Sanrio - Hello Kitty and Friends Erasable Ballpoint Pens, Set of 3

    Sanrio - Hello Kitty and Friends Erasable Ballpoint Pens, Set of 3

    193,00 kr
  • Hello Kitty - Sanrio Town Funko Bitty Pop Display with 2 Figures

    Hello Kitty - Sanrio Town Funko Bitty Pop Display with 2 Figures

    284,00 kr
  • Sanrio - Hello Kitty 3D Cushion

    Sanrio - Hello Kitty 3D Cushion

    284,00 kr
  • Hello Kitty & Friends - Chococat Crossbody Bag with Wallet

    Hello Kitty & Friends - Chococat Crossbody Bag with Wallet

    966,00 kr
  • Sanrio - Cinnamoroll Notebook

    Sanrio - Cinnamoroll Notebook

    148,00 kr
  • Sanrio - Tuxedosam Funko Pop Keychain

    Sanrio - Tuxedosam Funko Pop Keychain

    114,00 kr
  • Hello Kitty - My Melody Plush Keychain

    Hello Kitty - My Melody Plush Keychain

    148,00 kr
  • Sanrio - Kuromi Acrylic Keychain

    Sanrio - Kuromi Acrylic Keychain

    148,00 kr
  • Sanrio - Hello Kitty Sofvimates Figure

    Sanrio - Hello Kitty Sofvimates Figure

    455,00 kr

Hello Kitty merchandise – pop culture's quietest superpower

In 1974, designer Yuko Shimizu created a small character with a red bow for the Japanese company Sanrio – and in doing so laid the foundation for one of the highest-grossing media franchises in the world: Hello Kitty has generated over 80 billion US dollars since 1974, and celebrated her 50th anniversary in 2024. At Elbenwald you'll find officially licensed Hello Kitty merchandise from Sanrio – plush, bags, mugs, and more, for longtime fans and for anyone who's only just discovered the bow.

What makes Hello Kitty stand out?

Her secret is, of all things, what's missing: Sanrio deliberately designed Hello Kitty without a mouth so fans can project their own feelings onto her – she seems cheerful when you're cheerful, and comforting when you need it most. On top of that comes a lovingly maintained biography: her real name is Kitty White, she was born on November 1st in a suburb of London, and she has a twin sister named Mimmy. Even her name has literary roots – "Kitty" is the cat Alice plays with in Lewis Carroll's "Through the Looking-Glass." Details like these turn a drawing into a personality across five decades. And because Sanrio maintains the character so consistently, she works across generations: whoever wore Hello Kitty as a kid simply passes her on today.

Frequently asked questions

What Hello Kitty products does Elbenwald carry?

Officially licensed Sanrio goods, from plush figures to bags and wallets to mugs, apparel, and accessories. Use the filters to put together your own range by product type.

Is Hello Kitty a cat?

Officially, no: Sanrio clarified in 2014 that Hello Kitty is a little girl – and later specified that she is the "personification of a cat." For the community, this exact question has long been part of the cult around the character.

How do I recognize officially licensed Hello Kitty merchandise?

By the Sanrio license notice on the product or packaging. Elbenwald carries exclusively officially licensed goods – alongside original Sanrio merchandise, that also includes figures from manufacturers like Funko.

Range overview

The classic for hugging: plush figures in every cuddle level. You'll find everyday companions among the bags & wallets – fittingly, since it all started with a coin pouch in 1975. For a breakfast with a bow there are the mugs, for the outfit the T-shirts & tops, and fine accents come from the jewelry. In short: a complete universe in pink and white – sorted quickly by product type via the filters.

What else goes with it?

Hello Kitty rarely comes alone: at Sanrio her friends gather, first and foremost My Melody, Kuromi, Cinnamoroll, and Pompompurin. And anyone who generally likes the cute side of pop culture will fall for Pusheen too – resistance is purely theoretical here.